The Superdome “power failure” during this year’s Super Bowl 2013, according to our sources, was actually an elaborate marketing ploy by Nerf to advertise their new Nite Brite Glow In The Dark Football.

Nerf and The NFL previously agreed on a 500 million dollar deal that would require the 49ers and Ravens to play one down during the Super Bowl with the Nerf Nite Brite football during a supposed black out.

Unfortunately for Nerf, the associate responsible for providing the Nite Brite football called out “sick” right before the power failure as an act of protest against the child labor mills that produce the Nite Brite footballs in the Philippines.  According to a Nerf engineer, the chemical used to make the new Nite Brite footballs glow, is actually the same toxic, radioactive substance that is used in Nuclear Warheads.

Sorry Nerf, but it looks like your $500 million dollar publicity stunt just spiraled down the drain.